About the project
Karl Lagerfeld joined forces with graffiti artist Crapule2000 for a limited-edition drop that fused high fashion with raw street culture. To mark the launch, an exclusive Madrid event set the stage for art, music, and customization. DAR Studio took over the sound and atmosphere, shaping an experience true to the brand’s rebellious edge. We brought in the S2C collective to deliver a high-energy DJ set, hip-hop, afrobeats, amapiano, and underground cuts, while Crapule2000 customized denim live. The result: a store transformed into a creative playground where fashion, music, and street art collided in real time.