DAR Studio partners continuously with Lululemon Barcelona to design and produce community-led experiences that connect movement, culture and local identity. From a Sant Jordi 5K run through the city to in-store celebrations featuring music, food and gifting, each moment is crafted to feel authentic, elevated and rooted in Barcelona’s rhythm. Beyond single activations, DAR Studio supports Lululemon’s store through recurring events; strengthening its cultural presence and deepening relationships with the local community. Services: Event Production, Talen, Curation, Content.